Category: Marketing

A Guide to Measuring Return on Investment for Ecommerce AI

Learn how to measure roi for e-commerce ai by comparing revenue gains and cost savings against your...

Continue reading

Your LTV Dropped 10%. Now What? An Actionable Guide for Ecommerce...

The Alarm Bell: Why a 10% LTV Drop Is More Than Just a Number Customer lifetime value...

Continue reading

The Scorecard Era is Over

Brands want instant business narratives, not dashboards.

Continue reading

Decile Launches Luma AI, the First AI Analyst Built for Ecommerce

Luma AI by Decile helps ecommerce brands move faster and think smarter — transforming complex data into...

Continue reading

Data Deep Dive: Weathering Economic Uncertainty with First-Party Data

Uncover how first‑party data helped one fashion brand navigate shifting ecommerce metrics—boosting new customer revenue even amidst...

Continue reading

Maintaining Profitability in a Price-Sensitive Market

As the Decile team makes their way through the 2025 conference circuit, one topic is at the...

Continue reading

High-Impact Strategies to Boost Ecommerce Growth [Free Template]

With the impacts of tariffs and economic uncertainty looming, brands are bracing for a tumultuous year. With high-impact...

Continue reading

Data Integrity in the Age of AI

With a proliferation of new AI tools coming to market, brands and marketing teams are increasingly questioning...

Continue reading

Using First Party Data to Craft a Winning Multi-Channel Strategy

Brands are finding success selling beyond their ecommerce site and are identifying diversified revenue streams through additional...

Continue reading

Survey Finds Consumers Willing to Share Data – But Want Incentives

1P data is gaining importance. We surveyed consumers to gauge their willingness to share theirs. Here are...

Continue reading