The Advanced Analytics Platform that Drives Customer Lifetime Value

Amplify personalization strategies & increase LTV through powerful predictive insights, enriched first-party data, custom persona generation, and advanced segmentation.

Decile Overview Screen

Trusted by Leading Brands

The Only Platform to Combine
Customer Analytics + Custom Brand Personas

Personalize the customer journey like never before. Access a 360-degree view of customers and future buyers for highly personalized outreach.

Decile Enrichment Attributes

Customer Data Enrichment

See hundreds of attributes about your customers to build a holistic view - including demographic, psychographic and behavioral data. Discover growth opportunities and traits of your high LTV segments faster than ever.

Decile Personas

Custom Brand Personas

Bespoke, AI-generated personas are ready in minutes. Built on millions of data points from your brand’s own customer base, Decile personas are highly accurate and unique to you. Examine high value persona groups within your brand - and what sets them apart. 

Decile Comparative Analytics

Compare Audiences

Compare the traits of your customer personas or segments, and how they differ. Track changes over time, guide targeting strategy, and build personalized copy and creative representing what matters most to each distinct group.
testimonial

Decile's persona analysis capabilities give us key business insights into our customers' behavior and interests which help support personalizing our marketing strategy.

Decile Executive Insights
AsWeMove

178% increase in revenue in just four months

AsWeMove®, a leading innovator in men’s underwear, implemented Decile with the goals of increasing website visitors, converting visitors to customers, and retaining those customers. 

Improve the Success of Your Marketing Initiatives with AI

AI-powered data uses millions of data points to inform strategy and build loyal customers.

Drive LTV

Gone are the days of waiting months to gain enough data to determine if your campaign attracted high LTV customers. Identify future lifetime value of newly acquired customers with Predictive LTV to quickly pivot strategy and targeting, and maximize revenue. Plus, understand traits and behaviors of your high value customers so you can acquire and retain more of them.

Maximize Retention

Where are your customers in the buying lifecycle? Decile uncovers which category your customers fall into: just purchased, active, at-risk, or lapsed. Use these details to build retention and win-back campaigns and tailor promotions to encourage the next sale.

Gain a Holistic Customer View

Leverage AI to define personas that portray your brand’s top customers. Allow Decile to automatically assign new customers to their appropriate persona, and track growth over time.

testimonial

Decile is a game changer. For a business on Shopify, this is a master unlock - we can answer questions we've had for years in minutes. The team is great, the UI is top notch and the [enrichment] data is a great addition to paid targeting. I've already told so many contacts in the industry - this is the next big tool in the Shopify ecosystem.

Decile Customer Lifecycle

Incremental revenue goals exceeded by 67%

within 70 days

CPG brand used insights from Decile to exceed goals. As of day 70, their incremental revenue was at 5x that of their benchmark, and campaigns continue generating residual revenue for the brand. 

Everything you've wanted to know about your customers is a click away

Don’t just sell to your customers, build loyalty. Understand their preferences, anticipate needs, and reach them with marketing they’ll want to receive. Answer questions like:

  • Which customer personas have the highest LTV, and what are their defining traits?
  • Which channels bring in the healthiest customers?
  • Which customers are discount sensitive?
  • Which product is customer x likely to purchase next?
  • Which customers are subscribers, or acting as subscribers – and how often are they repurchasing?
  • Which acquisition products lead to the most loyal customers?
  • Which products are being frequently purchased together, and can they be bundled?
Persona
testimonial

I recommend Decile to all my friends in the ecom space. Their platform provides a ton of information on virtually anything you need to know about your customers, and the best part is that they have data professionals that will help you soft through the data.

Decile Product Sequencing
Ramy Brook

45% increase in customer acquisition,

28% decrease in acquisition costs

This luxury fashion brand used Decile’s analytics to improve campaign performance, reach acquisition goals, lower CAC, decrease returns, and increase high LTV customers.

Decile Integrations

Sync Custom Segments with Just One Click

Build and analyze audiences in Decile – then sync them with your marketing platforms quickly and easily. Rest assured that your data is always complete and accurate, with two-way syncs with key platforms and identity resolution & enrichment on every customer record.

testimonial

A must have for brands looking for an easy way to dive into their Shopify analytics. Decile makes it much easier to pull essential data that can be easily overlooked within the Shopify platform. The audience creation tool has been helpful with creating custom audiences for our ad platforms. We no longer have to export and import CSV files; Decile does it automatically to all of our major ad platforms with just a click of a button.

Decile Persona Comparisons

Acquisition costs decreased by 56%,

Subscription conversion rate over 90% maintained

Health & wellness brand uses Decile to gain a better understanding of repurchases and subscriptions, leading to decreased acquisition costs and an improved subscription rate.

Customer Success

Beyond your typical Customer Success Team, Decile’s experienced analysts act as a true partner in your brand’s growth. Meet as often as needed to understand your data, and tease out insights that allow you to refine campaigns and overall strategy.

Marketing meeting: product bundling
testimonial

We have really found value in Decile Analytics, especially with the support of their customer success team. They have helped us navigate the platform, and uncover and visualize data that has had a direct impact on business. They have really integrated as a part of our team and have been a great value add!

46% Increase in ROAS (Social) Year Over Year

“Decile gives us a more accurate representation of our data and the team has helped us reach greater marketing spend efficiencies than ever before. The insights we have unlocked are helping guide high-level strategic thinking and allow marketing and finance to collaborate more effectively. It’s a great partnership!

– Ursa Major

41.8x Return on Ad Spend in First Two Days of Campaign

“Decile has been instrumental in the success of our ad campaigns. We preach hitting the right audience with the right message at the right time. We believe Decile’s targeting and testing has allowed us to do just that.”

– Miami Heat 

Client Testimonials

Get Started!

Improve retention & scale profitably with insights from Decile. 

Schedule a demo today to get started.

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