Tag: cac

Still Focusing on CPA? It’s Time to Switch to an LTV:CAC...

Brands focused solely on growing top line revenue and customer count have struggled. Align your teams on...

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Creating a Customer-Centric E-commerce Experience

Despite challenges that many e-commerce brands have seen this year, those supported by Decile's analytics have seen...

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5 Ways Decile is Satisfying Every E-commerce Marketer’s Holiday Wish List

Overwhelmed by all the new variables to consider this holiday season? Decile addresses these challenges and outlines...

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The Digital Ecosystem Is Changing, So Should The Way E-commerce Merchants...

A new approach to calculating CAC, best practice methods to apply this metric in your business planning,...

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