Customer Data Enrichment

Customer data enrichment, with analytics on top. Become an expert on your customers.

Enriched First-Party Customer Data for Ecomerce Brands

Your best marketing asset is your first-party data – but it can be even more valuable when layered with additional attributes. Decile appends customer records with demographic, psychographic and behavioral details to identify top traits of your customers.

Use these insights to refine marketing and product strategy. With precise targeting and personalization, you can acquire and retain more valuable customers, and reduce marketing waste.

Actionable Insights

Customer-Centric Analytics

Utilize enriched data to better understand how customer segments interact with your brand. Easily compare groups of customers to identify and retain high LTV segments.

Bespoke AI-Generated Personas

AI-generated personas are built in minutes on your enriched 1P data and updated automatically with each new customer acquisition. Use these to build highly personalized messages to key customer segments. Sync with marketing platforms to send audiences from Decile with a single click.

Personalization

Tailor marketing campaigns to improve growth and retention of key customer segments. Identify key attributes distinguishing customer groups, including discount sensitive purchasers, multi-category purchasers, and demographic/psychographic specific segments.

Seamless Workflows

Frictionless integration with ecommerce platforms, analytics tools, and marketing channels. Back-end data hygiene, deduplication and identity resolution ensures data is clean and maintained. Create a single source of truth for your data, and sync audiences with advertising and marketing platforms.

Decile is a game changer. It's more of a hybrid CDP-analytics tool, and I would put it up against any enterprise CDP. For a business on Shopify, this is a master unlock - we can answer questions we've had for years in minutes. The team is great, the UI is top notch, and the Acxiom data is a great addition to paid targeting. Everything that I wanted when I was using an enterprise CDP is available in Decile. I've already told so many contacts in the industry - this is the next big tool in the Shopify ecosystem.

Decile is the first company to truly democratize customer data platforms. Decile gives you the functionality of a massive enterprise CDP, the ease of a straightforward Shopify integration, and a talented analyst who works directly as an extension of your team -- all without a massive price tag.

Get Started!

Improve retention & profitability with insights from Decile.

Schedule a demo today to get started.

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