Helping Brands Grow Profitably

Decile is an all-in-one customer data & analytics platform built by and for marketers.

Decile e-commerce dashboard: CAC, LTV and Payback report
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Trusted by leading brands
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Data & Marketing Workflows Simplified

Consolidate disparate data sources into a single source of truth, all with an added layer of robust analytics capabilities. 

Integrations with key marketing platforms make it easy to streamline workflows  – or easily export data for integration with existing processes.

Decile Data Flow

A 360° View of Your Customers

Get to know your customers beyond the transaction, with hundreds of enrichment attributes out of the box, including: demographics, household income, purchase behaviors, interests, and beyond. 

Successfully reach your customers in a cookie-free world.

Ignite Your
Personalization Strategy

Transform customer communications and transactions into personalized experiences that promote long-lasting relationships. 


Discover growth opportunities faster, and uncover high value customer segments with features like machine learning-generated personas, predictive analytics, and customer data enrichment.


Activate campaigns into existing marketing and advertising channels directly from Decile – including ESP and SMS platforms. Automatically assign new customers to the appropriate persona.


Track how audiences and personas change as new customers are acquired. See progress against key metrics like customer LTV and CAC.

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Five Star Customer Success

Decile’s Customer Success team acts as a true partner in your brand’s growth. We meet regularly to help you understand your data and tease out actionable insights that allow you to refine campaigns and overall strategy.


Data Security

We take the security of your data seriously. Decile is SOC2 compliant, which means we undergo rigorous security audits and meet strict protocols to ensure your data is protected.

We LOVE Decile. Not only is the tool easy to use and capable of answering many questions that empower us to run our business more thoughtfully, but the team is incredible. They are true partners who have taken the time to understand our business and our goals while helping us make the most of this tool. I can’t imagine life without them at this point and would wholeheartedly recommend to anyone.


I recommend Decile to all my friends in the ecom space. Their platform provides a ton of information on virtually anything you need to know about your customers, and the best part is that they have data professionals that will help you sift through the data.


Decile has truly revolutionized our business operations. As a small organization operating without the luxury of an in-house data analytics team, Decile has seamlessly stepped into that role for us. Our dedicated representative has been an integral part of our team. His exceptional dedication and expertise have consistently exceeded our expectations. [Our partnership] has empowered us to make data-driven decisions that have positively influenced our business outcomes.


I want all of my Shopify friends and none of my competitors to know about Decile. Not only was I able to answer a master list of 25 CRM questions (which had gone un-answered for MONTHS) within an hour of our data being uploaded, but I was able to action on many of them and push audiences to my media platforms the same day.

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Decile is a game changer. It’s more of a hybrid CDP-analytics tool, and I would put it up against any enterprise CDP. For a business on Shopify, this is a master unlock – we can answer questions we’ve had for years in minutes. The team is great, the UI is top notch, and the Acxiom data is a great addition to paid targeting. Everything that I wanted when I was using an enterprise CDP is available in Decile. I’ve already told so many contacts in the industry – this is the next big tool in the Shopify ecosystem.


Rifle Paper Co. logo

Decile truly feels like an extension of our team, we meet with our account manager on a weekly basis and he serves up useful and actionable insights about our customer behavior which has allowed us to scale our business, drive repeat purchasers and decrease our CAC.

Rifle Paper Co.

John Robshaw Textiles logo

Decile has been an integral analytics partner. Their data has helped drive more conversions on ad platforms, identify best selling products by demo and customer, what products customers are buying and when they are buying them. Decile has impacted all areas of our company, beyond just e-commerce, from marketing to product development. In addition to helping us drive more revenue, Decile has made us a smarter company overall.

John Robshaw Textiles

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Decile is the first company truly democratize customer data platforms. Decile gives you the functionality of a massive enterprise CDP, the ease of a straightforward Shopify integration, and a talented analyst who works directly as an extension of your team – all without a massive price tag.


Hopetea logo

The Decile partnership has provided us with access to user-friendly software that allows us to review key business metrics and insights that are fully supported by a fantastic service team who helps us identify new areas of opportunity.


Woolery logo

Decile has provided us with valuable insights into our transaction data so that we are able to make more informed and data-driven decisions in the areas of media strategy and product portfolio management.

The Woolery

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Decile’s persona analysis capabilities give us key business insights into our customers’ behavior and interest which help support personalizing our marketing strategy.


Our theme for the year is driving smart sales, which delivers top line growth that makes you noticed in the industry, but also helps build a strong foundation to the bottom line. With the infusion of Decile into our business, our capabilities and access to how we’re doing that has been elevated and allowed us to make better, and faster, decisions that deliver on that focus.


Get Started!

Scale profitably with actionable insights from Decile. Schedule a demo to get started.