Know Your Customers, Grow Your Ideal Audience & Drive LTV
Faster, more accurate, and dynamic: just a few reasons why Decile is trusted by the most respected brands in DTC for persona generation.
Unlock Brand Personas
Decile utilizes enriched customer data to analyze millions of data points and discover hyper-specific brand personas.
Bespoke personas can be put to use from day one for a powerful, personalized customer experience. New customers are automatically mapped to the appropriate persona, allowing you to track growth over time.
Identify Key Personas
Examine differences in LTV, products preferences, and channel preferences - to name a few.
With access to personas, you can now analyze their key traits. Utilize data like demographics, total addressable market, and the persona’s share of your overall customer base to build powerful targeting and personalization strategies.
Personalize & Target
Curate the customer experience to maximize revenue opportunities.
Tailor communications to incorporate products, messaging & creative that resonate with each persona. One-click syncs make it easy to reach targeted groups on marketing platforms. Utilize top persona traits for targeting to acquire more customers like them, cutting down on the time it takes for learning algorithms to find an ideal buyer.