The holiday season is a critical time for e-commerce brands. With a shortened 2024 shopping season and election year, marketers face additional challenges. We’ve created the 2024 Holiday Checklist to help your brand create profitable marketing strategies, even in an uncertain climate.
![2024 holiday checklist](https://i0.wp.com/decile.com/wp-content/uploads/2024/07/holiday2024.webp?fit=300%2C177&ssl=1)
Inside, you’ll find step-by-step instruction on how to:
Increase number of purchases year-over-year
Increase the number of new customers within targeted personas
Improve the number of active customers and increase LTV
- Maximize profitability during the critical holiday season
- Improve customer retention and loyalty after the holiday season
Improve customer loyalty