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Data-Driven Solutions Built for eCommerce Marketers

Answer questions like: What are the top personas for my brand? How does purchase behavior differ between cohorts? Which acquisition channels generate the best customers? How effective are discounts and promos for retention?

Decile retention marketing dashboard. Customers - Recency, Frequency, Monetary Tiers

Identity-Based Marketing

Using Decile’s marketing analytics tools, you can easily make data-centric decisions that help you grow profitably. Seamless integration allows you to ingest data from key platforms, and enrich that data with hundreds of attributes that help you understand your customers. Identify key trends and opportunities to acquire and retain your high LTV customers. Activate audiences by onboarding them directly from Decile to marketing and advertising destinations. Improve audience targeting for better campaign results and less marketing waste.

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Uncover Insights that Power Growth

Data Enrichment

What traits make up my top customers?

Layer existing first-party customer data with hundreds of attributes to better understand who they are and how to reach them. Enhance personalization strategy with a fuller understanding of your customers, and build more efficient targeting strategies that reduce marketing waste.

Persona Generation

Who are my brand’s top customers?

Identify your top customers with AI-generated brand personas. Decile’s clustering algorithm analyzes millions of data points to identify brand-specific personas in just minutes. Put them to user from day 1 for a powerful, personalized customer experience.

Acquisition & Retention

How do I acquire and retain more high LTV customers?

Acquire more healthy, high LTV customers for the most efficient use of your marketing budget. Understand their traits, behaviors, and preferences to build loyalty and drive the next sale.

Advanced Analytics You Won't Find Anywhere Else

Improve customer LTV and profitability by unlocking the value of your first-party data.

Customer Data Enrichment

Your customer data...but better. Bring together your own first-party data with hundreds of attributes to understand your customers beyond the transaction.

Enrichment attributes include: demographic, psychographic & behavioral traits. Use these insights for data-driven segmentation and personalization.

AI Insights

The most advanced persona generation tool on the market - built in minutes and unique to your brand. AI models analyze thousands of data points in your customer base to accurately identify your brand's top personas.

Elevate retention marketing with predictive analytics. Anticipate the future lifetime value of your customer cohorts, identify customers' likelihood to repurchase, and define when & what the next purchase will be - for hyper-targeted messaging.

Segmentation & Activation

Segment audiences by any dimension - by persona, high LTV customers, product affinity or any other dimensions you choose.

Enjoy one-click onboarding for simplified workflows. Sync directly to key marketing platforms - like Klaviyo, Attentive, Meta, TikTok and Google.

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Decile's persona analysis capabilities give us key business insights into our customers' behavior and interest which help support personalizing our marketing strategy.
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Brooklinen
Decile gives us a more accurate representation of our data and the team has helped us reach greater marketing spend efficiencies than ever before. The insights we have unlocked are helping guide high-level strategic thinking and allow marketing and finance to collaborate more effectively. It's a great partnership!
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Ursa Major

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Improve retention & profitability with insights from Decile. 

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