How do your new customers differ from returning customers? One-time purchasers vs multi-purchasers? Highest vs. lowest LTV customers? Discount purchasers vs. full price?
Questions like these can help you fine-tune your marketing efforts, but comparing customer segments isn’t always straightforward.
In this webinar, we’ll explore:
- How to discover new pockets of your customer base using comparative analytics
- Understanding the most important attributes that make someone a high-value customer
- Comparative use cases
Access the on-demand webinar:
CEO | Decile
SVP of Engineering | Decile