Navigating Attribution Woes: The Rise of Third-Party Attribution and an Impending...
The world of digital marketing is evolving quicker than ever before. Since the iOS 14.5 update in...
Supplements Seeing Healthy Ecommerce Growth
The supplement category has experienced significant growth over the years, with the pandemic only further igniting demand...
Crafting Personalized Loyalty Programs
Brands are shifting towards a more customized experience for their best customers - and personalized loyalty programs...
Predictive High Value Customer Models
Decile releases upgrade to predictive high value customers models providing marketers with deeper insights into profitable retention...
Navigating Email Compliance Updates
Marketers are scrambling to avoid the wrath of tanked deliverability and sender reputation from Google & Yahoo’s...
A Cookieless Future
Third-party cookies are out — how marketers are adapting If you’re a marketer, you’re already well aware...
Decile Named Recipient of Digiday’s Technology Awards 2023
WASHINGTON, DC.: Decile, a customer data and analytics platform built for marketers, announced that it has received...
Modern Customer Data Platform (CDP): Enriched Customer Data + Advanced Analytics
Discover how a modern CDP increases revenue by unifying data, enabling analytics, and optimizing marketing for eCommerce...
5 Tips for a Killer Discount Strategy
Create an unbeatable discount strategy with these 5 simple tips for increased customer lifetime value. Site wide...
Improving Marketing Outcomes with Practical AI Applications
Text-generating tools powered by machines have been front and center in recent months, shining a spotlight on...