What is “Enriched Data” – and How Do I Leverage It?
Data enrichment is a term loosely thrown around, but what does it truly mean - and how...
Supplements Seeing Healthy Ecommerce Growth
The supplement category has experienced significant growth over the years, with the pandemic only further igniting demand...
Crafting Personalized Loyalty Programs
Brands are shifting towards a more customized experience for their best customers - and personalized loyalty programs...
Predictive High Value Customer Models
Decile releases upgrade to predictive high value customers models providing marketers with deeper insights into profitable retention...
A Cookieless Future
Third-Party Cookies Are Out — How Marketers are Adapting If you’re a marketer, you’re already well aware...
Decile Named Recipient of Digiday’s Technology Awards 2023
WASHINGTON, DC.: Decile, a customer data and analytics platform built for marketers, announced that it has received...
Modern Customer Data Platform (CDP): Enriched Customer Data + Advanced Analytics
What is a modern CDP? It allows you to leverage the benefits of a traditional CDP, with...
5 Tips for a Killer Discount Strategy
Create an unbeatable discount strategy with these 5 simple tips for increased customer lifetime value. Site wide...
Improving Marketing Outcomes with Practical AI Applications
Text-generating tools powered by machines have been front and center in recent months, shining a spotlight on...
Take your SMS Marketing Strategy to the Next Level
2022 was the year of SMS marketing. Consider these best practices to get even smarter about your...