Access Data Insights Instantly
The new Template Library offers out-of-the-box charts and customizable views for a streamlined, more powerful data experience.
Arlington, VA – December 3, 2024 – Decile, a leading ecommerce analytics platform that drives customer lifetime value, today announced the launch of its Data Visualization Template Library designed to deliver fast, actionable insights through customizable pre-built templates that makes finding and analyzing data insights easier than ever. This extensive new library allows brands to access advanced insights on their customers, derived from enriched first-party data, enabling marketers to make data-driven decisions more quickly and efficiently.
The Decile platform allows for almost unlimited customizable reporting. With the Template Library, users are able to access ready-made templates for frequently sought-after insights, such as purchase behaviors, customer acquisition metrics, and predictive insights such as future LTV. The templates leverage a brand’s first-party data, which has been enriched to include hundreds of additional attributes, and allow users to quickly pivot or customize charts as needed for specific analysis.
“Decile has always been about providing ecommerce brands with a fuller picture of their customers through enriched data, enabling them to personalize their customer journey from day one,” said Cary Lawrence, CEO of Decile. “With the launch of our new Template Library, we’re giving our users an even faster path to the insights they need to make impactful, data-driven decisions for improved retention and profitability. Our goal is to make data more approachable, providing an intuitive way to leverage Decile’s unique first-party data and predictive analytics.”
The new gallery is particularly powerful for brands aiming to personalize their marketing strategies, especially important in today’s competitive landscape. With nearly 90% of marketers seeing a positive ROI on personalized marketing programs, and 60% of consumers indicating that they are more likely to repurchase when marketing is tailored to them, personalized marketing is quickly becoming an essential tool in the marketer’s toolbox, which can only be accomplished through data. The Template Library allows marketers to customize campaigns more effectively and speak directly to their audience’s needs and interests.
“The Template Library is a direct response to the needs of our clients, who have shared that they wan more ease in how they view data and customize it for their goals,” said Spiro Roiniotis, CTO of Decile. “We’ve incorporated advanced data science into a user-friendly experience so that even the most complex insights, such as identity resolution across multiple purchase channels, are easily accessible.”
The library includes several out-of-the-box templates tailored to support various marketing goals, from customer metrics to AI-modeled predictive insights, with future plans to expand integration options for specialized data sources such as social media ad performance.
For more information or to schedule a demo of the new template gallery, visit decile.com.
About Decile
Decile is an ecommerce analytics platform that enhances brands’ understanding of their customers using enriched first-party data and predictive analytics. With a mission to help brands grow profitably, Decile provides ecommerce brands with a fuller picture of their customers to better personalize the customer journey from day one. A recipient of Digiday’s Technology Award for Best Customer Data Platform, Decile drives improved retention and customer lifetime value for its brand partners.
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