Predictive High Value Customer Models
Decile releases upgrade to predictive high value customers models providing marketers with deeper insights into profitable retention...
Navigating Email Compliance Updates
Marketers are scrambling to avoid the wrath of tanked deliverability and sender reputation from Google & Yahoo’s...
A Cookieless Future
Third-Party Cookies Are Out — How Marketers are Adapting If you’re a marketer, you’re already well aware...
Supercharge Your Marketing Strategy with Custom-Built Personas
Unlocking True Insights Beyond Pre-Built Customer Segments In the ever-evolving landscape of marketing, understanding your audience is...
Decile Named Recipient of Digiday’s Technology Awards 2023
WASHINGTON, DC.: Decile, a customer data and analytics platform built for marketers, announced that it has received...
Leverage Data to Optimize Shipping Strategies During the Holiday Season
62% of online shoppers say they wouldn't make a purchase without a free shipping option. Here's how...
Modern Customer Data Platform (CDP): Enriched Customer Data + Advanced Analytics
What is a modern CDP? It allows you to leverage the benefits of a traditional CDP, with...
5 Tips for a Killer Discount Strategy
Create an unbeatable discount strategy with these 5 simple tips for increased customer lifetime value. Site wide...
Improving Marketing Outcomes with Practical AI Applications
Text-generating tools powered by machines have been front and center in recent months, shining a spotlight on...
Take your SMS Marketing Strategy to the Next Level
2022 was the year of SMS marketing. Consider these best practices to get even smarter about your...